What Is Remarketing and Why Is It Important in Digital Advertising?
Oct 1, 2024Are you looking for a way to reconnect with potential customers? Learn how remarketing can elevate your digital strategy.
Learn moreGoogle Ads
Grow your business with Google Ads, the fastest way to generate leads
Get in front of customers when they’re searching for the product or service you offer and take clicks from your competitors in Google search and maps. Only pay for the results you get, such as clicks to your website or calls to your business.
Pay per click campaigns that convert browsers with intent into customers
Nothing compares to the speed and return on investment of Google Ads. With the right strategy, it’s the most affordable, effective and fastest method to gain customers and an advantage over your competitors.
Get seen in the first 4 spots on Google
Increase customer calls with ads that feature your phone number and a click-to-call button
Only pay for clicks from the customers who are already looking for what you have to offer
Types of Google Ads
We can set-up and run multiple kinds of ads in Google, each ad format has its own benefits. We analyse your needs and goals before recommending a specific type of ad or ads to reach your goals.
Our team behind yours
As a Google Partner, we have the resources and expertise to help you achieve more with your Google marketing. Our experienced team of creative designers know what it takes to develop and implement effective Google Ad campaigns.
Based on your business goals our team will align with your overall marketing strategy, write and design ads then perform conversion rate optimisation. Working with NZ Digital is the fastest way to ensure your campaign has the best chance of succeeding.
Our team behind yours
As a Google Partner, we have the resources and expertise to help you achieve more with your Google marketing. Our experienced team of creative designers know what it takes to develop and implement effective Google Ad campaigns.
Based on your business goals our team will align with your overall marketing strategy, write and design ads then perform conversion rate optimisation. Working with NZ Digital is the fastest way to ensure your campaign has the best chance of succeeding.
We are your digital partner
As a Google Partner we take the guesswork out of advertising and show you how to gain a much better return on investment. We are experts in all things ‘Google, our team know paid search marketing inside out, meaning we deliver quality customer service, offer a competitive advantage, and have received the required training to help your business succeed online.
Did you know
75% of people say paid search ads make it easier to find the information they are searching for on a website or search engine. 33% click on a paid search ad because it directly answers their search query.
Source: bluecorona.com
Plan for success
No matter how great your ad content is, it won’t be effective unless your ads are placed in front of the right audiences. The first step we take is to begin the discovery phase of your campaign. This is when we assess your business, goals, and audience to develop a custom Google ads strategy.
Create and Manage
Once your Google Ads strategy is complete, we’ll begin developing your ads. Our team work closely with you to create Google Ads that drive awareness, engagement & action. Once your campaigns are running we manage the spending with a focus on ROI.
Google Ad Optimisation
Our Google Ad specialists analyse the data associated with your campaign, and make changes to improve the performance. This may include targeting new audiences, developing new ads, or trying different types of campaigns. Ad optimisation is an advanced skill and one of the major benefits of working with an approved Google Partner agency.
Retarget & Remarket
Retargeting Campaigns have ‘those most likely to buy’ coming back to your website to drive the highest conversion rates. We use re-target advertising to re-engage your website visitors with strategically placed ads. This can include dynamic product ads or content for people who viewed your product or service pages bringing there attention back to unfinished transactions.
Measure and Report
Stay on top of your PPC Ad performance with our detailed reporting. We make sure you are getting the most out of your ad spend by using real-time data to make intelligent decisions about future campaigns. If you elect to do so, you will be able to meet with our agency on a consistent basis to discuss the progress of your campaign.
Success Story
Formsteel saw a 64% improvement in Google Ads conversion rate within the first 3 months of partnering with
NZ Digital.
Using Dynamic Search Ads alongside their existing keyword-based campaigns, Formsteel was able to target a higher volume relevant searches by utilising text ads that dynamically adjust based on website content and the user’s search terms. Adding dynamic targeting has helped the company expand its online visibility and increase click-through rates while containing costs.
36
%
increase in impressions
10
%
increase in CTR
64
%
increase in conversion rate
Digital Insights
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Learn moreYour customers are ready to engage, how will you reach them?
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hello@nzdigital.co.nz
